VTB (Armenia) is actively developing telemarketing, taking remote customer service to a new level. Now clients can receive consultations, learn about loan offers, and apply for loans without visiting a branch. Applications are processed in just a few minutes, and daily processing of up to 700 calls allows for more than 500 loans to be issued monthly.

According to Deputy General Director Taras Kladchenko, the new model enhances convenience and personalization of service, strengthens quality control, and helps analyze customer behavior. The main goal is a flexible and modern service model, accessible anytime and anywhere.

In parallel, the bank is strengthening its operational infrastructure: a modern office with facilities for work and recreation has been opened for the telemarketing team. This increases concentration, speed, and efficiency in handling inquiries, making remote service as comfortable and high-quality as possible.